OMNI QA · every module on one page

Every OMNI module, grouped by type

Each group starts with a section separator that names the module. The free modules come first; the modules that only ship in OMNI Pro sit at the bottom.

Hero banner

QA 1 · Hero banner · full width · small · image background from the File Manager, served at 1920 px

Hero on an image with overlay

Split layout, light text on a dark overlay.

Preview of a website built with OMNI

QA 2 · Hero banner · inset panel · full screen · honeycomb

Europe’s leading platform for teams

Centered layout in an inset panel that fills the screen below the header.

QA 3 · Hero banner · fixed 1100 px · custom 420 px · gradient

Cover layout on a gradient

Contained panel with rounded corners.

QA 4 · Hero banner · stacked · screenshot in a device-style frame · checklist and button after the media · Dark color mode · centered

Building pages got complicated. OMNI made it simple.

You should not need a developer to launch a page. OMNI gives marketing every section in HubSpot's drag-and-drop editor, on brand from the first draft.

A team reviewing a new page in the editor
  • See every module before you build: Hero, cards, pricing, FAQ, quotes, steps and more.
  • Every page edited by drag and drop, with settings for content, layout and style.
  • One theme for the whole company. No developer backlog, no retainer.

QA 5 · Hero banner · e-mail sign-up under the text · two steps · the note sits under the field

Launch the site. Keep the momentum.

Type an address and the next step opens with it already filled in, so the hero itself loads no form script.

A marketing team at work

QA 6 · Hero banner · Pro typewriter · the accent phrase is typed · centered · cursor on

One theme for your landing pages

The phrases take turns in place of the accent phrase. The first one is in the page source, so the heading is there before the script runs.

CTA Band

QA 8 · CTA Band · split · swapped

Buttons on the left, text on the right

Text beside buttons with the sides swapped.

QA 9 · CTA Band · text and image · swapped · inset

Image on the left, text on the right

Light background without light text.

Team at work

QA 10 · CTA Band · text and form · contact details · buttons with the form

Let’s talk about your needs

A form beside the text, with contact rows. The form placeholder only shows in the editor.

QA 11 · CTA Band · text and HubSpot meeting · booking calendar instead of the form · narrow column

Book a talk about your HubSpot site

Pick a day and a time that suits you. The calendar is a HubSpot scheduling page, shown in place of the form.

Find a time that works

QA 12 · CTA Band · HubSpot meeting only · wide calendar with the times beside it · light background

QA 13 · CTA Band · text and SVG · SVG at 140 % · sides cropped

Let the graphic bleed

Above 100 % the SVG grows past its column and the media area crops the sides.

Logoipsum

QA 14 · CTA Band · custom SVG tile drawn at 1920 × 1080 · repeated at 960 px

Seamless tiles repeat forever

A polygon net drawn as one 1920 × 1080 tile, shown at 960 px so the net is twice as dense. Set Tile width to 0 for the drawn size.

QA 15 · CTA Band · anchors · buttons scroll to sections further down (Anchor ID on the statistics row, the comparison table and the customer story)

Jump straight to a section

Each button links to #anchor. The page scrolls smoothly and stops below the header.

Feature cards grid

QA 16 · Feature cards grid · tinted, circle images, centered

Round photos

Placeholder photo

Northwind Analytics

A short customer story next to a round person photo.

Placeholder photo

Blue Harbor

A short customer story next to a round person photo.

Placeholder photo

Lumen Labs

A short customer story next to a round person photo.

QA 17 · Feature cards grid · portrait 4:5 images

Portrait ratio

Placeholder photo

Northwind Analytics

A short customer story next to a round person photo.

Placeholder photo

Blue Harbor

A short customer story next to a round person photo.

Placeholder photo

Lumen Labs

A short customer story next to a round person photo.

QA 18 · Feature cards grid · heading column on the left that stays in view · two buttons

Growing a website is hard. OMNI makes it easier.

Disconnected templates and one-off code slow marketing teams down. OMNI gives you every section you need in HubSpot's drag-and-drop editor: On brand, fast and without a developer backlog.

Drag and drop

  • Build pages from sections and modules, no code.
  • Move, duplicate and restyle anything in the editor.
Learn more

Theme settings

  • Set colors, fonts, buttons and spacing once.
  • Every module follows the brand automatically.
Learn more

Modules for every need

  • Hero, cards, pricing, FAQ, quotes, steps and more.
  • Each with backgrounds, widths, anchors and animation.
Learn more

Fast by default

  • One stylesheet, resized images, deferred scripts.
  • Calm animations that respect reduced motion.
Learn more

Blog and content

  • A listing with filter chips and a readable post template.
  • Structured data for FAQs and comparisons.
Learn more

OMNI Pro

  • Mega menu, custom CSS per module, expanding panels.
  • Scrolling cards and section separators.
Learn more
Text and media split

QA 19 · Text and media split · SVG at 60 % · custom SVG pattern · 800 px tiles

Illustrations at any size

The SVG fills 60 % of its media area, and the background repeats a 200 px SVG tile at 800 px.

Logoipsum badge
Image and logo scroller
Statistics row

QA 25 · Statistics row · whole numbers · thousands separator (Styles → Layout: comma, space, period or none) · decimal mark (own choice) · six statistics incl. Lighthouse scores

Numbers that add up

  • 18

    flexible modules

    A whole number renders without decimals.

  • 1,250+

    pages published

    Thousands get the separator from Styles → Layout.

  • 4.8

    average rating

    One decimal, kept in the count-up.

  • 99.95%

    uptime

    Two decimals with a suffix.

  • 98%

    mobile performance in Lighthouse

    Measured on the OMNI home page.

  • 100%

    desktop performance in Lighthouse

    Six statistics wrap onto two rows.

Testimonial quotes

QA 26 · Testimonial quotes · split layout · File Manager photo resized (480/800/1200)

A customer in his own words

Daniel Hart presenting the growth plan to his team

We rebuilt our website on OMNI in three weeks. Marketing now publishes a landing page in an afternoon, and every page loads faster than our old custom build.

Daniel Hart Head of Growth, Contoso

QA 27 · Testimonial quotes · default content

We rebuilt our marketing site on OMNI in two weeks. Now the team launches landing pages on its own instead of waiting for developers.

Nora Lind Head of Marketing, Proseware

QA 29 · Testimonial quotes · default content

  • The growth plan gave marketing and sales one set of numbers. We finally know which activities create pipeline.

    Ingrid Solberg CMO, Northwind Analytics
  • We launched the new website in six weeks, and qualified demo requests doubled the quarter after.

    Daniel Hart Head of Growth, Contoso
    Read the customer story
  • A clear onboarding program turned first-year customers into our strongest references.

    Amara Okafor Customer Success Lead, Fabrikam
Questions and answers accordion

QA 30 · Questions and answers accordion · FAQ with structured data

Frequently asked questions

How long does it take to launch a site with OMNI?

Most teams publish their first pages within days. Set colors, fonts and buttons once in the theme settings, then build pages from ready-made sections.

Can marketing edit pages without a developer?

Yes. Every section is drag and drop, and every module has settings for content, layout and style.

Does OMNI add structured data for search engines?

Yes. The questions and answers module adds FAQPage data, and the comparison table can add WebPage and ItemList data.

Which HubSpot subscription do I need?

OMNI works on every Content Hub edition. Some HubSpot features, such as smart content, need a higher edition.

Pricing plans

QA 31 · Pricing plans · default content

Simple plans that grow with you

Start free for 14 days. No credit card required.

Save 20%
  • Starter

    For small teams getting started.

    15 / month, billed yearly

    What’s included

    • Up to 3 users
    • Core dashboards
    • E-mail support
    • API access (Not included)
  • Most popular

    Growth

    For teams scaling their pipeline.

    31 / month, billed yearly

    Everything in Starter, plus

    • Up to 15 users
    • Advanced reporting
    • Priority support
    • API access
  • Enterprise

    For organisations with advanced needs.

    Custom

    Tailored to your organisation

    Everything in Growth, plus

    • Unlimited users
    • Single sign-on (SSO)
    • Dedicated success manager
    • Uptime SLA

Prices exclude VAT. Cancel anytime.

Comparison table

QA 32 · Comparison table · default content

Find the plan that fits

Find the plan that fits
Features Starter €15 / month Choose Starter Recommended Growth €31 / month Choose Growth Enterprise Custom pricing Talk to sales
Core features
Users 3 15 Unlimited
Dashboards and reports Basic Advanced Custom
Integrations CRM, finance and support tools 5 50 Unlimited
API access Not included Included Included
Security and support
E-mail support Included Included Included
Dedicated success manager Not included Not included Included
Single sign-on (SSO) SAML and OpenID Connect Not included Included Included
Uptime SLA Not included 99.9 % 99.99 %

QA 33 · Comparison table · comparison page options · H2 · reviewed date

HubSpot theme or custom build: Which is better for your website?

Updated:

A good HubSpot theme is the better choice for most SaaS and B2B websites. It launches in days instead of months, costs a fraction of a custom build and lets marketing publish without a developer. A custom build is worth it when you need features or a design no theme offers, and the budget to maintain them.

Side-by-side comparison

Side-by-side comparison
Dimension Best for most teams HubSpot theme A well-built theme such as OMNI Custom build Designed and coded for one website
Upfront cost Free to about €1,000, one-time Often €15,000 or more
Time to launch Days to a few weeks Typically 2–4 months
Pages built by marketers Included Depends on the build
Quality review HubSpot's Marketplace review Up to your agency
Updates New versions from the theme provider Paid developer time
Design freedom Your brand within the theme's layouts Anything you can design
Best for Most SaaS and B2B websites Unique features, integrations or brand experiences

Cost and time are typical for a 10–30 page B2B website and vary by agency and scope.

The differences explained

Upfront cost

  • A theme spreads its development cost across every website that uses it, so you pay little or nothing up front. OMNI is free.
  • A custom build pays for design, development and testing of one website, which is why agencies quote five figures or more.

Time to launch

  • With a theme, the work is the content: Pick the templates, set your colors and fonts once, and write the pages.
  • A custom build adds design rounds, development and testing before the first page can go live.

Pages built by marketers

  • A good theme is made for HubSpot's drag-and-drop editor, so marketers add sections and pages without a developer.
  • A custom build can be just as flexible, but only when the brief asks for it and the developers build for it.

Quality review

  • Themes in the HubSpot Template Marketplace pass HubSpot's review, including minimum Lighthouse scores for performance and accessibility.
  • A custom build is as fast and accessible as your agency makes it, so ask to see the test results.

Updates

  • Theme providers release new versions with fixes and support for new HubSpot features.
  • A custom theme only changes when you pay a developer to change it.

Design freedom

  • A theme lets you set colors, fonts, buttons and spacing for the whole website and combine its sections freely.
  • A custom build can look and work exactly as designed, which matters when the brand experience is part of the product.

Best for

  • Most SaaS and B2B companies need a fast, clear website that marketing can run, and a good theme delivers that from day one.
  • Choose a custom build for functionality no theme offers, deep integrations or a design no theme can express, and plan for maintenance.
Articles and insights grid
Team members grid
Process steps timeline

QA 36 · Process steps timeline · horizontal · numbers

From first call to signed agreement

  1. Day 1

    Install OMNI

    Add the free theme to your HubSpot account from the Template Marketplace.

  2. Day 1

    Set your brand

    Choose colors, fonts and buttons once in the theme settings.

  3. Week 1

    Build your pages

    Start from templates and sections, then drag in the modules you need.

  4. Week 2

    Launch and grow

    Publish, measure in HubSpot and keep improving – without code.

QA 37 · Process steps timeline · vertical · alternate · icons · cards · dark inset

Onboarding in four weeks

  1. Day 1

    Install OMNI

    Add the free theme to your HubSpot account from the Template Marketplace.

  2. Day 1

    Set your brand

    Choose colors, fonts and buttons once in the theme settings.

  3. Week 1

    Build your pages

    Start from templates and sections, then drag in the modules you need.

  4. Week 2

    Launch and grow

    Publish, measure in HubSpot and keep improving – without code.

QA 38 · Process steps timeline · six steps · three per row · check marks · centered · dashed

The growth lifecycle

  1. Find the constraint

    Map where growth stalls today: Market, sales or existing customers.

  2. Choose the bets

    Pick the few initiatives that move the pipeline and drop the busywork.

  3. Design and build

    Create the website, offers and campaigns behind each bet.

  4. Launch

    Go live, brief sales and measure from day one.

  5. Scale what works

    Put budget behind the winners and stop what does not perform.

  6. Automate

    Turn proven routines into workflows that run on their own.

Link rows and guide

QA 40 · Link rows and guide · guide · heading beside · cards

Which growth plan fits you?

Match your situation with the right starting point.

Content switcher with tabs

QA 41 · Content switcher with tabs · default content

One theme, built for how you sell

Whether you sell subscriptions or complex solutions, OMNI has the pages and building blocks your buyers expect.

For SaaS companies

Turn visitors into trials and demos

Product pages, pricing with monthly and yearly plans, comparison tables and customer proof – built to move people from first visit to sign-up.

  • Launch faster

    Ship a complete marketing site in days with ready-made templates and sections.

  • Pricing that converts

    Plans, a billing switch and comparison tables answer the questions buyers ask.

  • Grow with HubSpot

    Forms, CTAs and CRM data work together from the very first visit.

For B2B companies

Win longer buying journeys

Show your expertise, guide buyers to the right solution and give sales pages they are proud to share.

  • Guide every buyer

    Need-and-solution guides and link rows send each visitor to the right page.

  • Prove your value

    Case studies, logos, testimonials and numbers exactly where decisions are made.

  • Support your sales team

    Contact forms, team pages and articles that keep conversations moving.

QA 42 · Site search (temporary)

Search the site

Type to see suggestions and press Enter for the search results page. With ?term=omni in the address, the results for «omni» show below.

Color modes · every module with Styles → Background → Color mode set to Dark (the separator too)

QA 43 · Feature cards grid · Dark color mode · no background set (the section paints the dark page background) · elevated cards on the dark card surface · light buttons

Growing a website is hard. OMNI makes it easier.

Disconnected templates and one-off code slow marketing teams down. OMNI gives you every section you need in HubSpot's drag-and-drop editor: On brand, fast and without a developer backlog.

Drag and drop

  • Build pages from sections and modules, no code.
  • Move, duplicate and restyle anything in the editor.
Learn more

Theme settings

  • Set colors, fonts, buttons and spacing once.
  • Every module follows the brand automatically.
Learn more

Modules for every need

  • Hero, cards, pricing, FAQ, quotes, steps and more.
  • Each with backgrounds, widths, anchors and animation.
Learn more

Fast by default

  • One stylesheet, resized images, deferred scripts.
  • Calm animations that respect reduced motion.
Learn more

Blog and content

  • A listing with filter chips and a readable post template.
  • Structured data for FAQs and comparisons.
Learn more

OMNI Pro

  • Mega menu, custom CSS per module, expanding panels.
  • Scrolling cards and section separators.
Learn more

QA 44 · Feature cards grid · Dark color mode · tinted cards and icon chips on the dark tints

Round photos

Placeholder photo

Northwind Analytics

A short customer story next to a round person photo.

Placeholder photo

Blue Harbor

A short customer story next to a round person photo.

Placeholder photo

Lumen Labs

A short customer story next to a round person photo.

QA 45 · Questions and answers accordion · Dark color mode · dividers, question hover and icons follow the dark palette

Frequently asked questions

How long does it take to launch a site with OMNI?

Most teams publish their first pages within days. Set colors, fonts and buttons once in the theme settings, then build pages from ready-made sections.

Can marketing edit pages without a developer?

Yes. Every section is drag and drop, and every module has settings for content, layout and style.

Does OMNI add structured data for search engines?

Yes. The questions and answers module adds FAQPage data, and the comparison table can add WebPage and ItemList data.

Which HubSpot subscription do I need?

OMNI works on every Content Hub edition. Some HubSpot features, such as smart content, need a higher edition.

QA 46 · Pricing plans · Dark color mode · cards, switch track, check marks and notes

Simple plans that grow with you

Start free for 14 days. No credit card required.

Save 20%
  • Starter

    For small teams getting started.

    15 / month, billed yearly

    What’s included

    • Up to 3 users
    • Core dashboards
    • E-mail support
    • API access (Not included)
  • Most popular

    Growth

    For teams scaling their pipeline.

    31 / month, billed yearly

    Everything in Starter, plus

    • Up to 15 users
    • Advanced reporting
    • Priority support
    • API access
  • Enterprise

    For organisations with advanced needs.

    Custom

    Tailored to your organisation

    Everything in Growth, plus

    • Unlimited users
    • Single sign-on (SSO)
    • Dedicated success manager
    • Uptime SLA

Prices exclude VAT. Cancel anytime.

QA 47 · Comparison table · Dark color mode · regular body-color values · accent values in the highlighted column · dark badge text · table surface, zebra rows, group rows and lines

HubSpot theme or custom build: Which is better for your website?

Updated:

A good HubSpot theme is the better choice for most SaaS and B2B websites. It launches in days instead of months, costs a fraction of a custom build and lets marketing publish without a developer. A custom build is worth it when you need features or a design no theme offers, and the budget to maintain them.

Side-by-side comparison

Side-by-side comparison
Dimension Best for most teams HubSpot theme A well-built theme such as OMNI Custom build Designed and coded for one website
Upfront cost Free to about €1,000, one-time Often €15,000 or more
Time to launch Days to a few weeks Typically 2–4 months
Pages built by marketers Included Depends on the build
Quality review HubSpot's Marketplace review Up to your agency
Updates New versions from the theme provider Paid developer time
Design freedom Your brand within the theme's layouts Anything you can design
Best for Most SaaS and B2B websites Unique features, integrations or brand experiences

Cost and time are typical for a 10–30 page B2B website and vary by agency and scope.

The differences explained

Upfront cost

  • A theme spreads its development cost across every website that uses it, so you pay little or nothing up front. OMNI is free.
  • A custom build pays for design, development and testing of one website, which is why agencies quote five figures or more.

Time to launch

  • With a theme, the work is the content: Pick the templates, set your colors and fonts once, and write the pages.
  • A custom build adds design rounds, development and testing before the first page can go live.

Pages built by marketers

  • A good theme is made for HubSpot's drag-and-drop editor, so marketers add sections and pages without a developer.
  • A custom build can be just as flexible, but only when the brief asks for it and the developers build for it.

Quality review

  • Themes in the HubSpot Template Marketplace pass HubSpot's review, including minimum Lighthouse scores for performance and accessibility.
  • A custom build is as fast and accessible as your agency makes it, so ask to see the test results.

Updates

  • Theme providers release new versions with fixes and support for new HubSpot features.
  • A custom theme only changes when you pay a developer to change it.

Design freedom

  • A theme lets you set colors, fonts, buttons and spacing for the whole website and combine its sections freely.
  • A custom build can look and work exactly as designed, which matters when the brand experience is part of the product.

Best for

  • Most SaaS and B2B companies need a fast, clear website that marketing can run, and a good theme delivers that from day one.
  • Choose a custom build for functionality no theme offers, deep integrations or a design no theme can express, and plan for maintenance.

QA 50 · Process steps timeline · Dark color mode · markers, line and step text

From first call to signed agreement

  1. Day 1

    Install OMNI

    Add the free theme to your HubSpot account from the Template Marketplace.

  2. Day 1

    Set your brand

    Choose colors, fonts and buttons once in the theme settings.

  3. Week 1

    Build your pages

    Start from templates and sections, then drag in the modules you need.

  4. Week 2

    Launch and grow

    Publish, measure in HubSpot and keep improving – without code.

QA 51 · Link rows and guide · Dark color mode · Background color left at the theme Surface color turns into the dark card surface

Which growth plan fits you?

Match your situation with the right starting point.

QA 52 · Content switcher with tabs · Dark color mode · switcher track, active tab and cards · Background color at the theme Surface color

One theme, built for how you sell

Whether you sell subscriptions or complex solutions, OMNI has the pages and building blocks your buyers expect.

For SaaS companies

Turn visitors into trials and demos

Product pages, pricing with monthly and yearly plans, comparison tables and customer proof – built to move people from first visit to sign-up.

  • Launch faster

    Ship a complete marketing site in days with ready-made templates and sections.

  • Pricing that converts

    Plans, a billing switch and comparison tables answer the questions buyers ask.

  • Grow with HubSpot

    Forms, CTAs and CRM data work together from the very first visit.

For B2B companies

Win longer buying journeys

Show your expertise, guide buyers to the right solution and give sales pages they are proud to share.

  • Guide every buyer

    Need-and-solution guides and link rows send each visitor to the right page.

  • Prove your value

    Case studies, logos, testimonials and numbers exactly where decisions are made.

  • Support your sales team

    Contact forms, team pages and articles that keep conversations moving.

QA 53 · Testimonial quotes · Dark color mode · carousel arrows and dots

  • The growth plan gave marketing and sales one set of numbers. We finally know which activities create pipeline.

    Ingrid Solberg CMO, Northwind Analytics
  • We launched the new website in six weeks, and qualified demo requests doubled the quarter after.

    Daniel Hart Head of Growth, Contoso
    Read the customer story
  • A clear onboarding program turned first-year customers into our strongest references.

    Amara Okafor Customer Success Lead, Fabrikam

QA 54 · Text and media split · Dark color mode · File Manager photo · custom SVG pattern hidden on dark

Illustrations at any size

A dark section with a photo from the File Manager. The custom SVG pattern from the light version is off here, because a dark pattern color disappears on a dark background.

Two colleagues reviewing a page on a laptop
Pro modules · only in OMNI Pro
Expanding panels

QA 56 · Expanding panels · hover opens, click plays a video, third panel links · panel row 120 px wider than the content on each side

One theme, every page

Move the pointer over a panel. The preview shows a page from the demo site; the first two open a video in a lightbox, the third links to the home page.

Consultant reading customer notes on a phone

Build every page with drag and drop, no code.

Marketer smiling at a laptop

Set colors, fonts and buttons once, in theme settings.

Analyst reviewing a report

Fast by default: One stylesheet, resized images, calm motion.

QA 57 · Expanding panels · four panels · inset dark panel · panel 2 open at start · previews centered and right · swipe on phones

Panel two stays open

Team meeting

Plan every page as sections.

Consultant on a phone

Keep the whole site on brand from theme settings.

Marketer at a laptop

Launch landing pages without waiting for a developer.

Analyst with a report

Measure real page speed, not promises.

QA 58 · Expanding panels · two panels · 80 % width · H3 captions · no previews · animations off

Two audiences, no motion

The panels still open on hover, but without the transition, and there is no floating preview.

Marketer at a laptop

For marketers

Consultant on a phone

For developers

Scrolling cards
QA 59 · A separator above the cards · icon chip, dotted line, button

QA 60 · Scrolling cards · four cards, autoplay, arrows, soft gradient, separator above

Every OMNI module is a finished section. Click a side card, use the arrows, swipe on a phone or wait for the autoplay; the pause button stops it.

QA 61 · Scrolling cards · Dark color mode · elevated cards on the dark surface · side cards tinted · autoplay

Every OMNI module is a finished section. Click a side card, use the arrows, swipe on a phone or wait for the autoplay; the pause button stops it.

QA 62 · Scrolling cards · three cards · centered · no autoplay · floating screenshots on tinted cards · dark inset panel

Three content modules loop without end: The card that leaves one side comes back on the other.

Section separator
Logoipsum QA 63 · Section separator · swapped sides · image at the start · primary button
QA 64 · Section separator · label only · dashed 3 px line · text link
QA 65 · Section separator · no line · together in the middle · round chip · HubSpot CTA fallback to none
QA 66 · Section separator · Dark color mode · chip, line and text link on the dark page background
Image wall

QA 67 · Image wall · grid · 4 columns · 2×2, 1×2 and 2×1 tiles · dark and light cards · hover text · links

The people behind the pages

Photos and design cards in one dense grid. Every tile picks its size, smaller tiles fill the holes, and linked tiles lift on hover.

QA 68 · Image wall · collage · four columns · a wide tile pushes the next column down · offsets · dark inset panel

An editorial collage

Every tile picks its column, height and space above. The wide tile in column three pushes column four down automatically.

QA 69 · Image wall · grid · 3 columns · brand tint on a photo · card with a photo behind it · no heading buttons · animations off

Three columns

A TeamThe people behind the pages
CareersJoin the teamOpen roles in Oslo and Bergen.
B
C
D CultureWorkshops every Friday
Extra one
Extra two
Parallax people cards

QA 70 · Parallax people cards · six people · three per page · arrows and progress line · the persons run ahead while the cards slide · pointer parallax

Meet the people behind OMNI

Use the arrows or swipe: The cards slide a page at a time and the persons move faster than their frames. Move the pointer over a card for the layered parallax.

  • Portrait of Erik Lund
    Head of Design

    Erik Lund

    Turns rough ideas into pages that marketing can build on their own.

    Read more
  • Portrait of Jonas Berg
    Front-end developer

    Jonas Berg

    Keeps every module fast, accessible and easy to edit.

    Read more
  • Portrait of Mats Holm
    Customer success

    Mats Holm

    Helps teams launch their first OMNI site in days, not months.

    Read more
  • Portrait of Mats Berg
    Founder

    Mats Berg

    Started OMNI after one too many custom builds nobody could edit.

    Read more
  • Portrait of Erik Sand
    Founder

    Erik Sand

    Owns the roadmap and still answers support on Fridays.

    Read more
  • Portrait of Anna Vik
    Content lead

    Anna Vik

    Writes the words that make the demo site feel real.

    Read more

Customer reviews

QA 73 · Customer reviews · grid · quotation mark cards · no summary · arrows off · dark inset panel

Quotation mark cards

The Solver-style layout: A large mark, the quote and the name, three cards per row.

  • We rebuilt our site on OMNI in three weeks. The team publishes new pages on their own now, and everything looks like one brand.

  • Landing pages that used to take a sprint now take an afternoon. The theme settings keep every page on brand.

    Jonas Berg Head of Growth, Contoso
  • The blog, the pricing page and the FAQ came ready to fill in. Our developer backlog for the website is empty.

    Mats Holm Customer Success Lead, Fabrikam
Story panels

QA 74 · Story panels · stack · contained rounded panels · framed images · four stories · the covered panel shrinks and dims

Sites that grew with OMNI

Scroll: Every panel sticks below the header and the next slides over it, as in the Lipscore reference.

01

The Northwind success story

How a five-person marketing team rebuilt the site in three weeks and doubled qualified demo requests the quarter after.

The Northwind success story
02

How Contoso cut page speed in half

Resized images, one stylesheet and deferred scripts, without touching code. Mobile PageSpeed went from 41 to 88.

How Contoso cut page speed in half
03

Fabrikam launches a page a day

Product marketing owns the site now: Landing pages, pricing and the FAQ are built from OMNI sections in the editor.

Fabrikam launches a page a day
04

Litware grows without an agency

The handover was the last invoice. Eighteen months later the site has 140 pages, all built in the editor.

Litware grows without an agency
QA 75 · Story panels · reveal · edge to edge · halves meet in the middle · image drifts · 01

Build your own site with OMNI

Every section you need, styled from one settings panel, edited by drag and drop.

Build your own site with OMNI
02

World class speed by default

One stylesheet, resized images, calm motion that respects reduced motion.

World class speed by default
03

A blog that fills itself

Filter chips, reading time and structured data come with the template.

A blog that fills itself

QA 76 · Story panels · fade · contained · wider text · no effect on phones

The fade effect

01

The Northwind success story

How a five-person marketing team rebuilt the site in three weeks and doubled qualified demo requests the quarter after.

The Northwind success story
02

How Contoso cut page speed in half

Resized images, one stylesheet and deferred scripts, without touching code. Mobile PageSpeed went from 41 to 88.

How Contoso cut page speed in half
03

Fabrikam launches a page a day

Product marketing owns the site now: Landing pages, pricing and the FAQ are built from OMNI sections in the editor.

Fabrikam launches a page a day
Advanced pricing

QA 77 · Advanced pricing · three currency pills switch every price · three product tabs with icons · badge across the top edge · plus markers · custom price · bundle card on the third tab · two-tone band

OMNI pricing

One theme for every site you build. OMNI Free for a single site, OMNI Pro for the high-end modules, or both as a bundle for agencies. Switch the currency and the product.

  • OMNI Free

    Every section a SaaS or B2B site needs, in HubSpot's drag-and-drop editor.

    Starting from

    NOK 0

    forever

    18 modules, page templates and the blog

    • Hero, cards, pricing, FAQ, quotes and more
    • Color modes, animations and backgrounds
    • Template Marketplace updates
  • Most popular

    OMNI Pro

    The free theme plus the Pro modules, the mega menu and custom CSS per module.

    Starting from

    NOK 1 990

    per site, per year

    One site, updates for a year

    • Everything in OMNI Free
    • Expanding panels, scrolling cards, story panels
    • Image wall, parallax people cards, reviews
    • Mega menu and Custom CSS per module
  • Enterprise

    For teams that run several sites and want a partner on call.

    On request

    Tailored offer, talk to us

    • Everything in OMNI Pro
    • Unlimited sites in one account
    • Priority support and onboarding

QA 78 · Advanced pricing · Dark color mode · no band · two pills · no tabs · pill-style tabs setting unused · outlined cards · accent outline on the highlighted plan · heading left

Three plans, one switch

Prices in NOK or EUR. Without product tabs every plan sits in one row.

  • OMNI Free

    Every section a SaaS or B2B site needs.

    0 kr

    forever

    • 18 modules and the page templates
    • Color modes and animations
  • Most popular

    OMNI Pro

    The Pro modules, the mega menu and custom CSS.

    Starting from

    1 990 kr

    per site, per year

    Updates for a year

    • Everything in OMNI Free
    • Eight Pro modules
    • Custom CSS per module
  • Enterprise

    Several sites and a partner on call.

    On request

    Tailored offer, talk to us

    • Everything in OMNI Pro
    • Unlimited sites
Before and after

QA 79 · Before and after · default content · cards · colored chips · closing line

What changes the day you switch

Without OMNI

  • Five tools, five logins, five reports that agree on nothing
  • You learn what is wrong, never how to fix it
  • Pages that rank but never convert
  • Weeks of specialist work for one answer
  • The knowledge leaves with the agency

With OMNI

  • One theme, one settings panel, one editor for every page
  • Every section built to be found and to convert
  • Changes live in minutes, by drag and drop
  • The skill stays in your team, for good
  • Simple enough for any marketer

One theme, every section, one simple answer. Your team gets it, and keeps it.

QA 80 · Before and after · Dark color mode · plain rows · icon markers · minus and plus · heading left

Plain rows, icons only

The same content without cards, markers drawn in the column colors.

The old way

  • A developer ticket for every change
  • Three weeks for a landing page
  • Styles that drift between pages

With OMNI

  • Marketing edits the page
  • A landing page before lunch
  • One theme setting paints every page
Score meter

QA 81 · Score meter · default content · stacked · bars fill and the score counts up when scrolled into view · list panel

We scored our own site. Same rules for everyone.

The OMNI demo site, measured with Lighthouse on a throttled phone. Scroll here and watch the bars fill.

omni-theme.com

97/ 100

Lighthouse performance, mobile

  • Performance 98
  • Accessibility 100
  • Best practices 100
  • SEO 92
  • Content freshness 84.2
  • Conversion readiness 75.2

What we're improving

  1. Preload the hero image on the home page
  2. Trim the two heaviest third-party scripts
  3. Add dates to every article

We do not hide behind a perfect score. We measure our own site, find the gaps and fix them, the way we help you do.

QA 82 · Score meter · Dark color mode · split layout · score beside the bars · no values · no panel

Split layout, dark

www.omni-theme.com

97/ 100

Lighthouse performance, mobile

  • Performance 98
  • Accessibility 100
  • Best practices 100
  • SEO 92
  • Content freshness 84.2
  • Conversion readiness 75.2
Product tour

QA 83 · Product tour · default content · panel left · stages advance every 4 s · pointer pauses · click a stage

This is not a template. This is a page builder.

Watch the panel play through the lines while the stages advance. Hover to pause, click a stage to jump.

  1. Start from the home, pricing, blog or contact template, or a blank page with the sections you need.

  2. Hero, cards, pricing, FAQ, quotes and more. Every module has settings for content, layout and style.

  3. Theme settings paint every module at once, light or dark.

  4. One click. Then read the numbers in HubSpot and keep improving.

QA 84 · Product tour · Dark color mode · panel right · wider stages · animations off (static, all lines done)

Static and mirrored

  1. Start from the home, pricing, blog or contact template, or a blank page with the sections you need.

  2. Hero, cards, pricing, FAQ, quotes and more. Every module has settings for content, layout and style.

  3. Theme settings paint every module at once, light or dark.

  4. One click. Then read the numbers in HubSpot and keep improving.

Calculator (ROI and pricing)

QA 85 · Calculator · default content · three sliders · four formula results · large highlight card · Send the results form under the results

See what your team gets back with OMNI

Drag the sliders. Every result is a formula over the slider values, calculated in the browser.

Your current setup

All figures in NOK. Live calculation.

24 h

Edits, new landing pages, fixes and waiting for a developer.

1100 kr

Internal cost or the developer's rate.

4

Landing pages, campaign pages, product pages.

What your team keeps each year

about 70 % of the hours, freed up for content

Hours saved per month

Edits done by marketing in the editor

Pages you can ship per year

Twice the pace, with finished sections

Payback for OMNI Pro

Pro costs 1 990 kr a year per site

Estimates. Your own numbers will differ.

QA 86 · Calculator · Dark color mode · results left · comma thousands · a formula with a condition and a division

Results first, dark

Your current setup

All figures in NOK. Live calculation.

20000

From HubSpot analytics.

2 %

Visits that become leads.

Leads per month

today

With 30 % more conversions

finished sections, clearer pages

Worth it from

a condition in the formula

Estimates. Your own numbers will differ.

QA 87 · Calculator · pricing calculator · slider with steppers and range labels · number box · dropdown · check box add-ons · one results panel · gradient highlight · rows · form under the whole calculator

What would OMNI Pro cost your team?

Pick the number of sites and editors, choose a plan and tick the add-ons. The price updates as you go.

Your setup

Prices in USD, excluding VAT. Nothing is sent until you ask for it.

3
120

Each website is one HubSpot domain with the theme installed.

People who edit pages in the drag-and-drop editor.

Your price per month

Five editors are included, every extra editor is $4

Sites

Extra editors

Onboarding (one-off)

First year in total

Estimates. Your own numbers will differ.

Table of contents

On this page

QA 88 · Table of contents · box in the page · numbered · reading progress · marks the section you are reading · manual entries

  1. Free modules
  2. Color modes
  3. Pro modules
  4. Statistics
  5. Comparison table
  6. Questions and answers
Back to top

Jump to a section

QA 90 · Table of contents · Dark color mode · folded away and back · entries without numbers

  1. Free modules
  2. Color modes
  3. Pro modules
  4. Statistics
  5. Comparison table
Back to top
Text section

QA 91 · Text section · heading on the left · one column · a box that unfolds and a note · sticky heading

Everything a long page needs, in one module

A text section is where the argument lives. It takes rich text, so headings, lists, links and quotes all follow the theme.

A quote inside the text reads as a pull quote, not as another paragraph.

Boxes sit between the paragraphs: one that unfolds when it is clicked, a note beside the argument, or a block that stands out.

  • Lists take the bullet color from the theme
  • Links take the link color
  • Small headings inside the text keep the heading font

QA 92 · Text section · heading on top · two columns · a block with an icon and a highlighted block · centered

Two columns, one argument

A text section is where the argument lives. It takes rich text, so headings, lists, links and quotes all follow the theme.

A quote inside the text reads as a pull quote, not as another paragraph.

Boxes sit between the paragraphs: one that unfolds when it is clicked, a note beside the argument, or a block that stands out.

  • Lists take the bullet color from the theme
  • Links take the link color
  • Small headings inside the text keep the heading font

The second column only appears in the two-column layout. Split the text where it makes sense to read.

Each column has its own boxes, so a note can sit beside the paragraph it belongs to.

QA 93 · Text section · Dark color mode · heading on the right · narrow line length

The same text, in the dark

A text section is where the argument lives. It takes rich text, so headings, lists, links and quotes all follow the theme.

A quote inside the text reads as a pull quote, not as another paragraph.

Boxes sit between the paragraphs: one that unfolds when it is clicked, a note beside the argument, or a block that stands out.

  • Lists take the bullet color from the theme
  • Links take the link color
  • Small headings inside the text keep the heading font